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ü care. we care.
Returning as the Title Sponsor, [The Serruya family] Yogen Früz could not
be more proud to continue support for the extraordinary work of Baycrest.
More than anyone, we understand what it's like to take an idea, see it
through and watch it grow. Now, in its fourth year, The Yogen Früz Brain
Project continues to flourish as a ground-breaking, conversation-starting
campaign delivering the message of care and concern for brain health.
With more than 564,000 Canadians living with Alzheimer's or other forms
of dementia, we are all impacted. Whether we are caring for loved ones
ourselves or learning about the experiences of friends and their families,
we are all impacted. With aging populations, dementia is a significant public
health concern worldwide, and this affects us all. Dementia is not a natural
or inevitable consequence of aging, and there are ways to help reduce the
risk of cognitive decline. The first step is awareness that it is possible to
reduce the risk. Knowing this, we want to do whatever we can to bring this
subject to light.
We are honoured to have the opportunity to support the Baycrest
Foundation and this important cause. And, we have the utmost respect
for their dedicated team who work tirelessly and passionately to keep the
conversation going. #noblankbrains
This undertaking is not only exciting, but it brings to life everything we
believe in as well. For the future of vibrant and enduring communities, we
are committed to inspiring positive change so we can all continue to live
healthily and love life, at every age.
The Serruya Family
