We Inspire
heart & soul
Students from the graphic
design and advertising
program at the Ontario
College of Art and Design
University created these
posters and stamps as
visual interpretations of
research being done by
scientists at the Rotman
Research Institute.
THE HEALING POWER OF ART
In July, the Innovation, Technology and Design (ITD) lab at
Baycrest Health Sciences hosted a think tank on the role of
arts in healthcare. The lab is developing new approaches to
care delivery that could potentially transform nursing homes
in the future.
Nothing short of a "broad, ideological shift" is needed to
build on what we are currently doing to fully integrate the arts
into our healthcare model, said social worker and researcher
Melissa Tafler. "Creative expression is essential to the concept
of successful aging." Baycrest is well poised to take arts in
healthcare to the next level. It has a strong foundation of
arts-based programming for clients across the campus, a thriving
partnership with faculty and students at OCAD University and
the Royal Conservatory of Music, in addition to three creative
arts studios, arts-based scientific research, and a large
collection of donated art displayed throughout its buildings.
"For people with cognitive impairment, there may be ways to
engage them more fully through the arts," said Bianca Stern,
director of Culture, Arts and Innovation. "Let's challenge our
assumptions about the way we do things with clients, and
explore new approaches."
