Baycrest

continued from page 17 Applying research to care The Kunin-Lunenfeld Applied and Evaluative Research Unit (KLAERU) plays a pivotal role in the Baycrest Innovation Engine. It provides evaluative science expertise and clinical research support services to the research enterprise, essential elements in the translation of knowledge from discovery to application in patient care. Working at a programmatic level of analysis, KLAERU scientists build on, contribute to and extrapolate from the worldrenowned expertise in basic cognitive neuroscience found at Baycrest's Rotman Research Institute. For more information about KLAERU and Baycrest's Rotman Research Institute, see the 2010/11 Baycrest Research Annual Report. In November 2011, Baycrest and the Chinese Enterprise Hospital Association will co-host a symposium in Beijing to share Ontario's best practices in seniors' care with Chinese government officials and leaders of health-care organizations in China. A Memorandum of Understanding between the Ontario government and the Ministry of Science and Technology of the People's Republic of China to promote scientific, technological and industrial research and commercialization co-operation has paved the way for the Baycrest-Beijing discussions around developing a seniors' hospital. Ontario and Beijing have each contributed $200,000 to fund a feasibility study for the development of a seniors-focused facility. The building is already constructed in Beijing's most populated district, Chaoyang, where 3.2 million people live. In April, members of Baycrest's executive team visited with Chinese health officials and toured the area. Chinese officials have also visited Baycrest. Partnering with Microsoft Baycrest's president and chief executive officer Dr. William Reichman in Beijing with Dr. Ze Guang Wang, exploring opportunities to bring our expertise in seniors' health-care to China. Baycrest in China With a population of more than 1.3 billion, China has chosen Baycrest as the appropriate partner to help develop a "best practices" care model for its growing number of seniors. By 2025, one in five people who live in urban areas in China will be 60 or older. After surveying different models around the world, Chinese officials came to Baycrest to explore how to develop the first dedicated health system for the elderly in their country. "Baycrest is excited by this extraordinary opportunity to do business with China and share our leadingedge knowledge and expertise in seniors' care," said Dr. William Reichman, Baycrest's president and chief executive officer. Baycrest has partnered with Microsoft Canada and consulting company Orangutech to create a mechanism for health-care organizations to conveniently share electronic documents using cloud computing. Beginning this year, eHealth2Share will serve as an online hub for the time- and costsaving sharing of electronic forms and workflow templates, best practices in patient care, clinical user groups, e-Learning, international collaboration, and shareware applications such as a Freedom of Information tracking system. Membership of e2HealthShare will be open to health-care organizations around the world. An annual subscription fee will cover the cost of maintaining the site, with potential for increased revenue for Baycrest as membership and content volumes grow. next generation products and DIAGNOSTIC TOOLS Cogniciti is a for-profit company with majority ownership by Baycrest that develops and markets brain games, employee assistance memory workshops, smart phone and on-line applications for brain fitness, and clinical cognitive diagnostic tools. The company takes innovations developed in the Centre for Brain Fitness and turns them into marketcompetitive products that benefit the brain health of end-users. 2010/11 Baycrest and Baycrest Foundation Annual Report 19

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